Brand Guide: Colors

Used consistently, our colors reinforce our brand identity. Colors have the power to infuse personality and convey meaning without words.

Primary Colors

CSB/SJU Red
Pantone 200
CMYK: 3, 100, 70, 12
*CMYK: 3, 100, 70, 12
RGB: 190, 15, 52
HEX: #be0f34

Black
CMYK: 0, 0, 0, 100
RGB: 0, 0, 0
HEX: #000000

Rich Black (print)
CMYK: 40, 30, 30, 100

Secondary Colors

Dark Gray
Pantone Warm Gray 11
CMYK: 26, 36, 38, 68
*CMYK: 52, 50, 52, 10
RGB: 104, 92, 83
HEX: #685c53

Light Gray
Pantone Warm Gray 6
CMYK: 14, 19, 21, 39
*CMYK: 11, 14, 18, 32
RGB: 167, 157, 150
HEX: #a79d96

Light Taupe
Pantone 7534
CMYK: 5, 5, 15, 8
*CMYK: 4, 4, 11, 7
RGB: 215, 211, 200
HEX: #d7d3c8

Dark Teal
Pantone 548
CMYK: 100, 21, 28, 76
*CMYK: 98, 27, 32, 46
RGB: 0, 65, 81
HEX: #004151

Heather Blue
Pantone 5415
CMYK: 56, 24, 11, 34
*CMYK: 51, 20, 14, 31
RGB: 90, 126, 146
HEX: #5a7e92

Evergreen
Pantone 350
CMYK: 80, 21, 79, 64
*CMYK: 67, 17, 88, 47
RGB: 39, 78, 55
HEX: #274e37

Bright Blue
Pantone 299
CMYK: 86, 8, 0, 0
*CMYK: 69, 10, 0, 0
RGB: 0, 160, 223
HEX: #00a0df

Aqua Blue
Pantone 3125
CMYK: 84, 0, 18, 0
*CMYK: 67, 0, 18, 0
RGB: 0, 174, 203
HEX: #00aecb

Sage Green
Pantone 556
CMYK: 54, 8, 47, 14
*CMYK: 57, 13, 51, 2
RGB: 113, 162, 138
HEX: #71a28a

Cool Light Gray
Pantone Cool Gray 8
CMYK: 23, 16, 13, 46
*CMYK: 20, 11, 12, 32
RGB: 140, 141, 142
HEX: #8c8d8e

Marigold
Pantone 143
CMYK: 0, 32, 87, 0
*CMYK: 0, 36, 81, 0
RGB: 242, 175, 50
HEX: #f2af32

Dusty Yellow
Pantone 122
CMYK: 0, 11, 80, 0
*CMYK: 0, 22, 93, 0
RGB: 255, 212, 81
HEX: #ffd451

*CMYK = uncoated stock