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Qiang (Tony) Yan

Associate Professor

Tony has a prolific academic background. He graduated from Anhui Polytechnique University with an ABA degree in marketing and enterprise administration, focusing on supply chain engineering and international trade. He also received a master’s degree in history from Yangzhou University. 

Tony earned a Ph.D. degree in political science at the University of Missouri, St Louis, with subfields in international political economy and public policy. He earned a second Ph.D. as one of 170 new marketing doctorate earners in the U.S. per year, in marketing from the AACSB-accredited NMSU, focusing on marketing.  

Tony earned an MA in political science from the University of Memphis majoring in political philosophy and comparative politics. He also has completed doctoral-level courses in economics and earned an MA in economics from Clemson. He took numerous doctoral-level courses in psychology, statistics, sociology, and history, which deepened his research and teaching.  

Tony has worked in SOEs (State-owned enterprises), joint ventures, and sole proprietorships for numerous years and has amassed rich experience in marketing, personal selling, business data analysis, international business, and international trade contract formulation.

Tony is an avid researcher. He has widely published on marketing, advertising, business strategy, business ethics, tourism, business and economic history, marketing and public policy, business and philosophy, among other topics. His work has appeared in premier marketing, management, and business study journals. He has received multiple Best Research Awards from prestigious academic conferences and institutions.  

In addition to his book chapter publications, Tony is working on his monograph, Marketing in a Tumultuous Market (by Palgrave and McMillian). Inspired by Charles Beard and Tocqueville, He is also drafting a book proposal An Ethical Analysis of the American Constitution.

Tony teaches a wide range of courses, including marketing, international marketing, consumer behavior, and business statistics, among scores of other business courses.

Research Areas/Interests

Marketing, business history, strategy(business/military), business ethics, public policy, quantitative modeling, and consumer behavior.

Education
  • Ph.D., New Mexico State University
  • Ph.D., University of Missouri – St. Louis
  • M.A., Clemson University
  • M.A., The University of Memphis
  • M.A., Yangshou University